FILM BUSINESS PLAN

What is a film business plan?

A film business plan is primarily a strategy document. It identifies the unique and compelling characteristics of your project, from a business perspective.

In the motion picture industry, art and business have a symbiotic relationship. Your film proposal indicates to investors how they will generate a profit from the art that you will create.

Can't investors just read the script? Won't the profit potential be obvious?

A good script is critical, but you usually need more. In financing a film, potential investors want to know that there is a strong producing team in place. They also want to feel confident that the filmmakers have a strategy for generating film revenues from a variety of distribution channels. A film business plan helps to deliver the information an investor will need to make a reasoned judgement.

But I already have a business plan and I still haven't raised any money...

The market for independent film has changed dramatically in the last year. Chances are that your assumptions are out of date. Investors have become much more sophisticated in reviewing film financing opportunities. Let us take a look at what you have. We may suggest a polish, updating the research and honing the document. In other cases it may be better to rewrite what you have to improve your prospects.